Top 5 Health and Fitness Apps on iOS in Australia - Q4 2024

In the fourth quarter of 2024, the top health and fitness apps on iOS in Australia showcased varied performance trends in downloads, revenue, and active users. Here’s a detailed look at the data provided by Sensor Tower.

MyFitnessPal: Calorie Counter maintained a steady weekly revenue, peaking at approximately $139K in mid-November. Downloads started at around 9.8K in early October, dipping to 5.4K by mid-December, before a significant spike to 13.7K in the last week of December. Active users fluctuated, starting at 350K and dropping to 271K before ending the quarter on a high note with 365K.

Flo Cycle & Period Tracker experienced a peak in weekly revenue at about $129K in mid-November. Downloads saw an upward trajectory, starting from 7.2K and reaching 9.6K by the end of December. Active users consistently grew from 370K to over 436K by the quarter’s end.

Strava: Run, Bike, Walk had a modest revenue peak of $111K at the start of October, with a slight decline towards December but ending with a rise to $104K. Downloads fluctuated, with an initial count of 9.5K, dipping mid-quarter, and then surging to 15.3K at the end. Active users began at 527K, experiencing minor fluctuations, and closing the quarter at 594K.

Calm showed a stable revenue stream, with a peak of $72K in mid-October. Downloads were relatively steady, starting at 1.7K and ending at 1.8K. Active users saw a gradual decline from 33K to 25K by the end of the quarter.

Runna: Running Training Plans saw revenue peak at $64K in the final week of December. Downloads began at 3.4K, dropping mid-quarter, but surged to 7.3K in the last week. Active users showed a slight increase towards the end of the quarter, rising from 20K to 24K.

These trends highlight the dynamic nature of user engagement and revenue generation in the health and fitness app sector. For more detailed insights, visit Sensor Tower.